Are You Ready For Giving Tuesday?
Giving Tuesday is a date that many of our client partners look forward to, and it is right around the corner! This year, Giving Tuesday falls on December 3rd, the first Tuesday after Black Friday. The idea for Giving Tuesday began in 2012, when two organizations, the 92nd Street Y and the United Nations Foundation, came together with the goal of setting aside a day to highlight generosity. With the commercialization of the holiday season, and of Black Friday in particular, there was no better time for a day to focus on giving back to our communities and to the invaluable nonprofits supporting them. The idea caught on with the public, and today it serves as an important benchmark in the fiscal year of nonprofit organizations. In 2018 alone, $380 million dollars were raised online on Giving Tuesday, with individuals from over 150 countries participating, and support grows every year. We are looking forward to another Giving Tuesday, and a generous holiday season!