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Steve Groeninger
Director of Direct Marketing
Brady Campaign/Center to Prevent Gun Violence
United with the Million Mom March
Washington, D.C.
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Technical Account Manager
For almost fifteen years, Matt has worked with a wide variety of non-profit organizations in support of their database, marketing and operational strategies.
Prior to working with us, Matt was Account Director at Epsilon, an early leader in database and direct marketing service to the non-profit community. At Epsilon, Matt worked with several organizations including The March of Dimes Birth Defects Foundation, The Leukemia and Lymphoma Society, AARP, Catholic Relief and others. Matt’s work gave him experience in a wide variety of these organizations’ development activities which included database design and development, campaign management and reporting, program analytics, and various fulfillment and operational activities.
Matt also worked with The Salvation Army of Massachusetts where he was responsible for a comprehensive $10M direct marketing acquisition and donor renewal program supported by mail, telemarketing and e-mail marketing components. While at the Salvation Army, Matt was responsible for integrating new marketing strategies that reduced costs while increasing bottom line revenues and growing the overall donor population. In addition, Matt was the manager of the Army’s database which integrated other aspects of development including Capital Campaign and Major Giving, Planned Giving and Volunteer and Event data.
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